Al’s Liner Canada

Marketing a Automotive Product Line for E-commerce Sales

Al's Liner Master Automotive Franchise Ecommerce Website

Automotive Branding

We selected a few colours based on the logo they already had and tastefully placed them throughout the website. This website was built in 2017 and was well ahead of its time as a fully functional mobile e-commerce website.

Ecommerce Shipping

Canpar didn’t have a working shipping plugin for WordPress so we reached out to them and built one. Canpar took our plugin and we think they might even use it today (but we are not sure).

WooCommerce User Training

It is essential to take a few moments to learn how your eCommerce site works. There is only so much the site can do for you and going online isn’t “magic.” You need to understand where to review your orders and how to find customer contact information. It’s very basic stuff. For this we used WooCommerce and a couple of custom plugins we developed to match the workflow with their current processes.

Screenshot Gallery

2 Responses

  1. You guys did a really good job on this one. Can I get a copy of that Canpar shipping calculator for woocommerce?

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Note: Although every effort is made to reflect our current work, we've done so many websites over the past decade that we can't be sure they are all still online. Websites are changed/removed for all kinds of reasons and the site may no longer be online or it may be different than as presented here.
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Executive Summary

While working for the Master Automotive franchises, we developed an Ecommerce website for one of their product lines that they brought into Canada for truck-bed-liners.
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