Explore how Apple's marketing strategy can be adapted to today's digital landscape, with a focus on sustainability, authenticity, and smart customization in a many-to-many world.

Branding is the cornerstone of website design. Visual elements and cohesive content convey your brand's identity. Layout and user experience optimize the brand's impact. Without properly branding your website, it could fail to captivate your target audience.

Like GPS directs travelers, search engines steer web traffic toward optimized websites. For online visibility, your business needs effective SEO. Despite challenges, SEO can offer significant benefits. Delve into SEO's role and website optimization in our article.

Using free website builders like Wix and Squarespace can be tempting. But limited customization, slow loading times, poor SEO, and lack of professional support hinder success. A marketing agency can optimize your website so that it stands out from the crowd and instills trust in customers.

Trends aren’t just for fashionistas. They’re opportunities to cultivate new ideas and foster development. If you don’t pay attention, your business could be left behind as web developers jump on exciting trends that are improving user experience and engagement.

Discover how AI and Performance Max campaigns are revolutionizing online advertising. Learn how Choice OMG, a leading marketing consultancy, can help you leverage these advanced tools to maximize your business growth.

Running a business demands strategic decision-making. Identifying key success factors is crucial. Many owners overlook the long-term value of investments, preferring immediate gains. Find out why this is a bad idea.

Ride the digital tide with our comprehensive guide on the evolution, triumphs, and challenges of digital marketing. Learn from real-world success stories and empower your business to thrive in the ever-evolving digital landscape. Embrace digital marketing.

Explore the transformative power of Strapi and Next.js, a potent duo revolutionizing web development. By promising high-performance, SEO-friendly, and lightning-fast websites, this synergy is redefining the digital user experience.

Discover how integrating Twilio Segment with Salesforce can provide a deeper understanding of your customers. Unify customer data, personalize interactions, and gain valuable insights for data-driven decisions—part two of our series on optimizing your garage door service business with Salesforce.

Unlock the Power of Salesforce for Your Garage Door Service Business in Alberta, Canada. Streamline operations, enhance customer management, and make data-driven decisions to stay ahead in the competitive construction industry. Learn how Salesforce can benefit your garage door service business.

Open-source marketing automation software offers businesses many benefits, including increased control and customization, better data privacy, and improved scalability.

Unlock the power of YouTube Advertising with Choice OMG. Our expert team helps businesses like yours create and manage high-performing ad campaigns that captivate viewers, drive engagement, and accelerate growth on the world's most popular video platform.

Unleash the potential of LinkedIn with Choice OMG's Digital Marketing Expert services, designed to help businesses like yours grow their professional network, attract high-quality leads, and achieve lasting success on the world's largest professional platform.

Experience the power of Choice OMG, a premier Instagram Ad Agency committed to helping businesses effectively reach their target audience on Instagram. Boost your brand's presence and drive results with our tailored advertising strategies and end-to-end ad management services.

Boost your website's performance and online success by optimizing site speed. Learn how faster load times can enhance user experience, improve search engine rankings, and increase conversion rates. Explore practical tips to turbocharge your website and stay ahead in the digital world.

Creative sets can loosely be translated into digital campaigns or ad groups. We call them creative sets (here at Choice) because they are a "Set" of creative messages without any restrictions on the digital form they take.

Discover the power of Jitsi, an open-source video conferencing solution that's transforming remote communication and collaboration. Explore its features, security, and active development community to determine if Jitsi is the perfect fit for your organization's needs.

Explore popular proprietary and open-source data management solutions, their objectives, and the value of professional consultation in selecting the right system for your business's success.

Picture this: your business is cruising, and things are going well. But deep down, you know there's always room to grow. You're overlooking a goldmine hiding in plain sight - your frontline customer service staff team! These front-facing superstars are the heart and soul of your business, playing a crucial role in turning curious onlookers into raving fans. Whether they're charming callers over the phone or dazzling walk-ins with their magnetic personalities, every interaction is an opportunit

Web3, or the distributed web, is a set of technologies that enables the hosting of content and web applications in a serverless manner by leveraging distributed systems and consensus protocols.

Stand out in the digital world with high-quality, human-generated content that connects with your audience. At Choice OMG, we create emotionally intelligent, creative content that sets you apart.

Choice offers exceptional SEO services that include consistent monitoring, expert team members, tailored approaches, complete packages, and a drive to innovate and succeed. With personalized attention, they help small businesses achieve big results and attract more customers.

Hiring refugees can provide Canadian businesses with big rewards in recruiting. With tens of thousands of refugees arriving in Canada yearly, there's a sizable pool of talent from which to draw.

Illia Mokhov is an experienced software engineer with 3+ years in React and Front End development—a valuable member of Choice's team, assisting with full-stack deployments.

Khrystyna Chvanina brings more than 15 years of marketing experience to her role as Marketing Strategy Specialist. Notably, she’s been an official media buyer for Meta and Google. Khrystyna’s main fields of activity are analytics, strategic marketing, and media buying. She’s adept at maintaining projects at maximum efficiency. Her extensive portfolio includes education, production, personal brands, IT, e-commerce, and beauty & health. Her expertise can significantly improve clients’ success, w

Kaily’s always been passionate about writing. She has a BA in Media Studies from the University of Toronto and a Certificate in Digital Marketing from York University. Her acquired skills have enabled her to transform her love of writing into an exciting and successful career. Kaily is an experienced content marketing specialist both here in Canada as well as internationally. She has a keen ability to implement SEO best practices to produce engaging creative content and enjoys the challenge of

Spasation Salon & Spa has been an integral part of Edmonton's landscape for the past 30 years. Boasting salons in all major shopping malls, they've curated a team of the industry's most proficient professionals. Hair Salon & SpaOur mission remains the same today as it did many years ago - to provide an oasis offering the ancient spa experienceSpasation Edmonton However, the downtown core took a significant hit due to the COVID-19 pandemic and major construction developments. The once buzzing C

If you’re wondering what value there is in investing in professional website design, we’ll walk you through a few of the advantages. At Choice OMG, we’re committed to working with businesses to create dynamic and affordable websites with high functionality.

DNSSEC and CORS are not directly related, but CORS relies on secure domain names and uncompromised DNS records, and DNSSEC verifies the source, so together, they are better. They are security mechanisms operating at different levels of the network stack, protecting users from malicious websites.

Subtle enhancements to your digital presence will help keep your brand relevant and your audience engaged.

Check out a recent ReactJS project we launched at RuffMutts.com to help consumers compare popular big box store brands with locally made products.

Websites continue to be an essential tool in today’s thriving online environment. Paired with an effective digital advertising campaign, your online presence is often the first point of connection you’ll have with your customers.

If you are just getting started in Web Design or have been out of the loop for a few years, this post will catch you up on some of the coolest things happening in web design.

This week marks the 15th Global Entrepreneurship Week, recognizing the innovations of small business owners across our country and beyond. Driving innovation, job creation, and economic growth, entrepreneurs are setting the foundation for a strong economic future for Canada.

The team at Choice OMG knows we have something special to offer. We’re a relatively small group, but we each bring a lot to the table. It’s made us a powerhouse in website development and online marketing, especially as this area exploded with COVID-19 shutdowns.

Check out VidDay from Choice OMG Portfolio and See How The Experts Run Google Ads

There are many reasons to schedule your advertising campaigns. First, you want to make sure you use consistent messaging across all channels to grow top of mind awareness. I mean, it is easier for people to remember something they see more than once. Keeping things consistent helps make those cognitive connections easier to make. Scheduling ad campaigns is also important for the creative team. It’s tricky to balance the time requirements of market research with creative development because you

Ensure your logo is both scalable and usable on any medium. Get something that works in the real world.

Unearth the hidden potential of your website - facilitate communication, extract insights, augment the customer journey, and streamline conversions. Become a master of your digital domain.

We are exploring the state of Edmonton's online marketing and digital engagement in 2022.

1. Know your audience 2. Understand "search" to learn what is "sought." 3. Give your audience what they want ...and stay on top of it. Business owners come to many conclusions about past search performance, but you need more than conclusions. Seek out actionable recommendations and implement best-practice improvements. The substantial differentiator of 2022 SEO strategies is the quality of the Creative. You must attract and retain clicks with valuable content your visitor will stick arou

After concluding that firearm availability, cost, and shipping options were the most sought-after information in our segment, we built an e-commerce website to cater to Canadian firearm shoppers.

A basic walkthrough of the Google Ad Extension using n8n.io to collect and send the submissions.

When it comes to the age of a website, sometimes you hear people talking about needing a face-lift or an upgrade to all the features to make the website feel more current. Visit the website from 2018 and let us know what you think in the comments below. But what about the business result? When you have a functioning website that does everything it needs to, your website will survive well into the future. Keep information current, regularly update your information as it changes, and keep your

Too many Canadians woke up on Friday morning to a huge Rogers outage that affected both wireless and cellular internet use. What could have felt like a liberating day was actually anxiety-provoking for many users. How would they connect to work after two years of working diligently from home? How would they talk to friends, pay bills, download a concert ticket, or check the weather? By the next day, connectivity was restored for nearly everyone, but in case an outage this big ever happens again

Online digital marketing doesn’t always mean traditional advertising. The best creative writers will connect you with your audience using fresh content that doesn’t look like advertising at all.

Team culture in an environmentally-friendly virtual workroom where staff share ideas and collaborate on tasks.

This detail-oriented website is carefully designed to reflect the luxury modern home company it represents.

Skyline Crane and Ken’s Crane Service wanted to differentiate themselves while retaining a shared brand. Choice designers were up to the challenge and the result is two unique pages that incorporate the companies’ colours and branding with entirely fresh looks.

It can be very refreshing for a company to re-brand and create a new site. It attracts new customers as well as inviting back old ones. In a fast-paced digital environment, it’s important to keep your business looking fresh and modern!

When our designer set to work on a website for MBB by Jess, she knew exactly how she wanted it to look: ethereal and feminine, but also inclusive. Playing off of the client’s existing logo, Kierra created an online space that feels much like Jess’ business itself. It’s calming and well-organized with creative touches that balance function with beauty. View the project here. The client’s business plan is diversified, offering administrative support as well as Reiki energy healing. Using Element

Recently, Kierra was nominated for an ACE Award, a celebration of creative excellence hosted by the Advertising Club of Edmonton. This accomplishment speaks volumes about the commitment Kierra has to her work.

Illustrations are a beautiful way to bring personalization and uniqueness to any brand. At Choice, we have amazing illustrators who are passionate about creating the perfect graphics for your business. We offer personalized characters, feature images for your blog post, or any other graphics! Whatever your needs, Choice has you covered. Our illustrations are one of a kind and will bring life to any project! Some of our projects include: feature images for the Hervey Cats Foundation and funky m

Step into a world of enchantment and wonder with the captivating illustrations of Kierra Dahlin. From mischievous cats to ancient Egypt, her work is sure to transport you to fantastical worlds you won't want to leave.

The creative developers and designers at Choice OMG joined forces with our online marketing experts to build this dynamic and mobile-friendly site. Bower Eye Care clinics are now reaching new heights with a webpage that’s streamlined and easy to use.

We can help you manage coast to coast marketing campaigns with ad budgets from $33 per day to $3.3M per quarter. We have the depth and the scale to outperform any other Canadian digital marketing agency and we're good at it.

It all started when a cannabis company, PokeBud, contacted us for a new website and rebranding. Their original site was extremely slow to navigate through and the overall design was cluttered with no real call to action. They also had a number of eye-catching monster characters throughout the site, however, this was not to be carried over. As we worked with the client, we established a new clean and modern website that gave the user a clear objective: buy weed online. Near completion, the once

Our biggest challenge on this design project was to make Elementor work with the site for the ‘below the fold’. Here is how we did it.

Canadian veterans can send their stories and pictures to the PPCLI annual publication called The Patrician.

This was a particularly challenging project that stretched the limit of our skills and also stretched our reach to work with an international client from Spain. By the time Choice OMG was contacted about this web design project, several other companies had already failed in their attempts to reinvent the existing website to Vita VIP Vacation’s specifications. The challenge was communicated to us as a WordPress clone, but evolved into full-blown CMS. We used our investigative skills to determine

The West Edmonton Mall Shooting Range website is a customer service-focused app to tease you with the firearm selection you can fire in WEM.

Wild West needed a retail solution to adopt ecommerce effectively. Sales increased faster than expected after launching this new site.

They’ve thought of everything to make your hunting trip run smoothly, and they wanted a website that reflected this attention to detail.

Marjorie Hervey started the foundation with her inheritance and a dream, and Choice OMG was honoured to help bring this website to life, attracting new audiences and potential new homes for the Hervey Foundation’s many rescues.

Pete joined the Canadian Armed Forces at the age of 18, deploying to Bosnia and Afghanistan in his early 20s. He later merged his skills and passion to create Choice OMG more than a decade ago, and continues to lead this multidimensional marketing group with a reputation for excellence.

Originally from a quiet cattle and grain farm in the Canadian Prairies, Jordan moved to the big city and worked his way up through the ranks at Choice OMG. In the Canadian Prairies, people are known to be hard working and gritty, key traits that Jordan continually demonstrates for all clients. His performance and pragmatism have established Jordan as one of Canada’s leading digital media designers and illustrators. Moving away from tractors and cattle farming, Jordan studied design, where his t

Communicating artistically has always been a natural skill for Kierra. She began with a design course at a technical college in Western Canada. Early on, Kierra was keen to blend web and graphic design. She faced a steep learning curve, but talent and hard work helped her graduate from school with honours. Skilled in all areas of digital design, Kierra can craft logos and branded web mockups, and storyboard visual marketing campaigns with illustrations. Her work has attracted hundreds of thous

When they get too busy building things other than websites, Gateway Construction knows they can still rely on Choice OMG’s prompt and convenient service to keep their website updated.

Jennifer brings with her expertise in marketing, creative writing, and political communications. She's an award-winning and published author who has worked in both the public and private sectors. Jennifer's skilled at effectively capturing a brand's voice with creative content strategies that generate results. She's experienced at writing for a variety of clients to produce clear, concise calls to action that keep audiences engaged. Jennifer holds an Honours BA from Queen's University and a dip

Gabriella has tons of experience working with people managing restaurants across the country. Building on her experiences in the fast-paced world of kitchen and service, she fit perfectly into our digital marketing team with a similar dynamic. Gabriella coordinates the team of front and back-end specialists to meet the needs of our clients rapidly and effectively. She’s skilled at balancing our team of left-brained developers and right-brained creatives. Garbriella takes client expectations se

Mike is a veteran of the media game with a career spanning 25 years. He started in broadcasting TV news and has worked across provincial borders at CityTV, CTV, and CBC. He excels at taking a multi-faceted approach to editing, directing, and switching. As broadcasting evolved into the digital media platforms we have today, Mike transitioned by focusing on coding, photography, and WordPress. In today’s media space, Mike is able to combine his broadcasting, digital media, and other skills to prov

Ese is an accomplished graphic and media artist who operates in multiple domains that include - 3D animation, digital ad graphic, print media and brand design. He is the definition of Cool. When you meet and work with him, you will most certainly enjoy every moment. Ese transforms concepts and sketches into remarkable designs that resonate well with the end users. He is capable of understanding business objectives and applying that directly in his work to bring his client’s the results they nee

If you're not using typescript in your development process, you're doing it wrong. Here are 5 reasons why you should be using typescript. 1. Typescript is a typed language, which means that it can catch errors in your code as you type. This makes it much easier to find and fix errors, saving you time and frustration. 2. Typescript is based on javascript, so you already know how to use it. If you're already familiar with javascript, you'll be able to start using typescript with little or no lea

Corporate intelligence packages can be purchased to help you better understand your competitive position and the competing strategies in your market.

Get professional insight into measurement systems, web analytics, and conversion tracking

From PR to Social Media and Paid Channels. What's the sentiment you're curating for your business?

Mr. K Moses Apomah will lead the business development in Calgary, Alberta. At the same time, Mr. Rahul Ravindran will take on the challenge as the division lead and CTO.

Senior app developer with 8+ years of experience. I have extensive experience building web applications, APIs and implementation of modern frontend frameworks such as React and Vue. Recently, MingYun has worked on the React and Java Sprint Boot projects for Canadian and US based companies. Han leads the international workforce on Upwork [https://www.upwork.com/ag/choiceomg/].

Web Design Practicum at Boutique Website Design and Development Company

A team of developers from Choice OMG worked together to create a dynamic new site enhanced by a custom colour scheme, but maintained the efficacy of the active Google ad campaigns and Facebook marketing that were already underway.

We put a big fat green button front and center on this website with the carefully selected text "BOOK Free Consultation."

When we provide good content that is accessible, we don't need to worry too much about SEO. Optimization for search is just a side effect of optimization for PEOPLE.

Web advertising with Google, Facebook and Microsoft Ads. Get professional assistance. Follow these steps to find the right advertising agency. Facebook ads is full of opportunity. Google Ads is excellent at matching people to products and services. Microsoft Ads has the best audience.

Learn how to craft a digital marketing strategy by pretending you are a dentist opening a dental clinic and come with me on a journey through the planning process.

Resources to quickly get a decent understanding of cross-origin resource sharing (CORS).

After clicking the "not now" button, the advertiser remained in my messenger app and popped up again with another message. As a consumer, that is going to be annoying.

Automated bidding's most significant contribution to advertisers is that it removes you from 90% of the decision-making process. Make sure you understand the 10% before you employ it.

Best practices for domain name registration, configuration, and management

Discover the power of targeted advertising with Choice OMG, a leading Facebook Ad Agency. Our experts create high-impact campaigns that generate results, giving your business the competitive edge it deserves.

We provide professional website development and application design services from Canada to the world. Our websites are geared for marketing. We've aligned fantastic designers with a sophisticated WordPress recipe that includes Elementor Pro and other smart tools. For those who need commercial functionality or run a web-heavy business, we have the developers for ecommerce functionality, integration with databases (GraphQL) and custom reporting tools. From $1999You get a smart WordPress-based w